I got the wind of this conference thanks to Fred Colantonio.
Last Wednesday at Gaggarin Brussels, I attended the conference “What’s the Future of Marketing ?” by David Merzel. As Marketeer I appreciated the development of what he called “Close Contact Marketing” based on his own case: the Xbox Kinect (nice product to work on, right? ;-)). Jointly, I suggest 2 great readings by Seth Godin: Permission Marketing (still relevant today, maybe even more) and Purle Cow, many relations can be made with those books and David’s presentation.